
The over 50s travel market is active and growing!
With better health, longer lives and often more generous pensions than their own parents enjoyed, today’s silver travellers are exploring the world. They often have more leisure time and fewer family commitments than younger travellers, and no mortgage to pay. Yet as a group, they tend to have more complex health needs and a greater wish to feel protected, making choosing the right travel insurance a key concern.
This guide explains why the 50+ market is a valuable one, what its key characteristics are, and how brokers can ensure they offer the right insurance so their mature clients are fully protected during their travels.